KIND Snacks is a healthy snack brand aspiring to bring more kindness to the world. I've worked on the KIND project team at Barrel to help expand and grow KIND's online presence.
Case Study: The KIND Store
Problem: Redesign the store landing and product display page to improve usability and purchase flow.
Solution: Clearly showcase KIND's distinct product lines and provide customers with easy to use product filtering to quickly find the snack they crave.
My Role: Research, UX Design, Content Strategy, Usability Testing